SUMMARY M5 LA4

An infographic is a visual representation of information. It uses images and texts to communicate messages to the reader in a concise and strategic manner. There are four important parts of an infographic.

Social function

·         Inform: explain, describe, show comparison & contrast, convince

Text structure

·         The title

·         The story

·         The data

·         The presentation strategy

·         The reference

Text features

·         5W-1H structure

·         Information presented either in chronological, alphabetical, geographical, hierarchical, or categorical order

·         Simple and clear lay-out;

·         Graphical elements for emphasis

·         generally in ‘present tense’, otherwise dependent on message type

·         Simple sentences;

·         Passive voice; Imperative;

·         High-frequency vocabulary;

·         Figures and symbols to represent concepts;